SundeepToor ANIMATION//MOTIONGRAPHICS

Anyforty have just released a promo video for their latest drop. Witness the sickness!!

“To celebrate the recently released AnyForty & T-world The Australian Invasion Series, we got our mate, and all round director/animation/design genius Broken Antler to cook us up some visual candy to help promote the new drop.

Filmed on location at White Duck Screen Print in Bath and at Broken Antler HQ just outside of London, with some lovely Rick Nunn shot images from our lookbook shoot thrown in the mix, it truly is a family affair!

Seeing as us, a UK brand, hooked up with some great Australian artists to make the range, there was only one choice for the soundtrack, when UK producer Beat Butcha remixed one of our favourite Australian mc’s Brad Strut’s track “Official”, we needed it badly! We got the rights to use it a few months back and the whole promo was built around that head nodder.

Everything about this whole project screams official, we don’t fuck around, we hope you enjoy the promo and more importantly the tees!

On sale now, £30 for a limited run tee with artist specific 24 page mini T-world journal.

Go grab one from anyforty.com before it’s too late!”


Anyway - Jack Fell Down

I was asked by Jack Fell Down to produce some animation to help promote their EP released by Southern Fried Records. I created an animation based on the bird sounds from the track ‘Anyway’ which is my favourite track from the EP.

Buy Anyway on Beatport

Buy Anyway on iTunes


[Flash 9 is required to listen to audio.]
30 plays

joyfulrecords:

Extra Extra Hear All About It

Mosa1c and John Paul collab on new track! 

We’re able to let you all hear a preview!! 

Follow  both mosa1c and JP on twitter

http://twitter.com/mosa1c

http://twitter.com/JustJohnPaul


TRIANGLE - COLLABORATION PROJECT - followup post

I started this project, because I thought it would be both interesting and a challenge. Asking artists to create a ‘cast’ for an animation without any specific rules would lead to unpredictable outcomes.

I listened to the track ‘triangle’ and thought how lovely it would be if there were characters doing some sort of relay through an ever-changing environment. Could I relate this to the Olympics? What if the characters carried an olympic torch and passed it onto each other. What if the characters were designed differently? what if they were all designed by different designers in some super awesome collaboration? How lovely would that be?! 

This project idea was made for sharing. So I set aside a couple of weeks to animate something potentially unpredictable but exciting at the same time.

I invite artists to design a character. Just a line drawing. It doesn’t need to be complicated. Just something pure; a gut reaction to the track ‘triangle’. That’s all i wanted. I’ll take care of the rest. I didn’t want to tell anyone my intentions of what to do with the characters, I thought it would be a nice, unexpected surprise. I also didn’t want it to influence artists character designs either. There could potentially be 50 different characters coming together in one piece of animation sharing the idea of teamwork and collaboration. :)

Despite people saying what a lovely collaboration idea it was, artists weren’t so keen to enter. Only 7 designs from 5 artists. At time of writing this blog, I have 673 followers on twitter. Really? I’m incredibly disappointed. As a result, I won’t be doing an open call for collaborations again. I’ll just keep the good ideas for myself from now on perhaps?

The following paragraphs discuss possible reasons as to why this project failed.

NOT ENOUGH TIME

I gave artists a week to produce a character. How long would it seriously take for an artist to scribble something. I did not want artists to produce something that was overworked, as that would be missing the point of this experiment.

“Oh, I’m too busy.” Too busy to draw a character doodle in 3 minutes? In the time you could have listened tot he track, you could have jotted down something. A class of five year olds could come up with something I could possibly work with.

I’M BUSY (CAN’T BE ARSED)

If you don’t want to work with me, just say. I will never ask you again for anything.

YOUR ONLY ASKING FOR A DOODLE. THE PROJECT CAN’T BE THAT AWESOME.

This is my first big collaboration. I would feel like I was asking too much of creatives to create fully rigged character puppets ready to be animated. How can I plan ambitious collaboration projects if creatives can’t even handle the simplest of requests? As it turns out, a doodle was still too much to ask from people.

YOU’RE A NOBODY. 

I get it. I’m not a high profile artist that people would want to collaborate with. I’m sure that if it was Ben the illustrator who had proposed this idea, he would have been inundated with submissions. Hey, maybe computer arts magazine might have even done a feature on it if it had been Ben’s idea.

I’m more than capable of awesomeness. I just wish people had more faith in an underdog.

Thanks for reading. Please leave comments/excuses below.


“TRIANGLE” - Collaborative film

This is the first major animated collaborative project I have organised and I hope it will lead to more experimental works.
I’m not asking a lot from artists, just a simple character design that will be animated in a small short film along with other designs.
This is a non-commercial project designed to be experimental, unpredictable, challenging and most of all fun.
I would like artists to submit an original 2D Character in response to this music track;
The character has to be a simple line drawing - no colours!
I don’t want you to over think the character, just design what you feel is appropriate to the music track.
Deadline is 2nd of april 2012. 
Please email your submissions to sundeeptoor(at)rocketmail.com with the subject ‘Triangle submission’.
Please attach your name and website along with it.
If you know anyone who will be interested in participating in this project, please share these details.
I look forward to seeing what you come up with!